iPhone 12 Pro Max costs £50 less than 11 Pro Max did in the UK

Apple has announced the iPhone 12 Pro and 12 Pro Max with a new design, A14 Bionic chip, improved cameras with better Night Mode and Dolby Vision recoding, MagSafe wireless charging and more.

In the US, they’ll start at $999 and $1099 respectively. Apple TLD can now confirm that, while the iPhone 12 Pro has a starting price of £999 in the UK, the price of the larger 6.7-inch 12 Pro Max has been reduced by £50 to £1099.

Last year, the price of the iPhone 11 Pro Max in the UK rose to £1149, likely due to foreign exchange rates and distribution costs. Customers looking to buy the new iPhone 12 Pro Max will be relieved to know the price has been reduced.

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Ben Ward

Senior Editor, discussing everything Apple and supporting other writers and members of Apple TLD's team of volunteers.

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