Apple introduces iPhone 12 Pro Max with 6.7-inch screen

The iPhone 12 series has just been announced, and at the top of the lineup is the iPhone 12 Pro Max. Coming in at the same price as iPhone 11 Pro Max at $1099, it comes with all of the great features of iPhone 12 Pro in the largest screen ever in an iPhone– 6.7 inches. It also has 5x optical zoom (compared to 4x for 12 Pro) and up to 3 hours of additional battery for video playback.

Some of the highlight features of the iPhone 12 series include:

  • 5G
  • LiDAR Scanner
  • HDR video and Dolby vision
  • A14 Bionic, up to 50 percent faster compared to the fastest competing smartphone chips
  • IP68 water resistance, up to 6 meters for 30 minutes
  • MagSafe

The iPhone 12 Pro series also now starts at double the storage of its predecessor, 128GB. 256GB and 512GB storage options are also available, coming in at an extra $100 and $300, respectively.

Updated to include battery life and optical zoom improvements.

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Senior writer for Apple TLD

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